Podcast #50 – Conversation with Gene Higa – Finding your niche

gene_higaKerry and David talk with destination wedding photographer Gene Higa about how to discover and then promote your own niche or uniqueness.

The topic should apply to any type of photographer, not just wedding photographers as everyone should try to find what separates them from others and makes themselves unique.

Be sure and check out Gene’s Tuscany Italy workshop if you can make it:

http://twitter.com/italyworkshop/

Show Hosts

Kerry Garrison
http://kerrygarrison.com
Twitter: http://twitter.com/kerrygarrison Facebook: http://www.facebook.com/profile.php?id=822369545

David Esquire
http://esquirephotography.com
Twitter: http://twitter.com/esquirephoto Facebook: http://www.facebook.com/profile.php?id=636655600

This podcast is also available on iTunes.

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KerryG

Kerry Garrison lives in Castle Rock, Colorado with his wife and two dogs. With 10 years of experience shooting products and 5 years of experience in the wedding industry, Kerry brings a good deal of technical know-how and can explain topics in easy-to-understand terms.

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6 Responses

  1. Andy says:

    What a killer show guys!
    Do you post the PODCAST show notes?
    I would like to see the web sites of some of the folks Gene mentioned.

    Kind Regards,

    Andy

  2. Christina Montemurro says:

    Do you have any specific suggestions about the process of figuring out what your niche is? Gene mentioned that clients will tell you what they love about your work, but I was wondering if you have anything else to add to that (other than press the shutter more often!).

  3. kgarrison says:

    Shoot what you love, do what you enjoy. If you don't like people, than shooting weddings may not be for you. If you enjoy hiking and the outfoors, than perhaps fine art nature photography is for you. If you are trying to be even more granular, like defining more of a niche within a genre like weddings then you need to discover what part of that work you enjoy. For me, I love lighting and the technical aspects so I focus on that.

  4. Brekke Felt says:

    This was by far my favorite podcast, though they are all really good. Totally confirmed my own feelings about my work recently. I know what I want and love to shoot and my own ideas on where I want to go. No more following the crowds, but going to follow my gut and take my work my way.

    Thanks so much!

  5. Brekke Felt says:

    This was by far my favorite podcast, though they are all really good. Totally confirmed my own feelings about my work recently. I know what I want and love to shoot and my own ideas on where I want to go. No more following the crowds, but going to follow my gut and take my work my way.

    Thanks so much!

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